Comms for a new economy

  • Women shown as small-time savers while men are big spenders in ‘sexist’ stock images
  • How Starling Bank’s new campaign highlights the demeaning way women are portrayed in financial…

Starling Bank

Tackling stereotypes on women and money

  • 10m+
    Combined media reach
  • 250k+
    interactions on social media
  • Turkeys are popping up in porn videos to highlight erectile dysfunction
  • Videos of turkeys are appearing on porn sites - but there’s an important reason why

Zava

Going cold turkey on porn

  • 31%
    uplift in brand awareness
  • 1k
    views every week since launch
  • New Global coalition launched to create vaccines, prevent epidemics
  • $460m pledged for vaccine initiative aimed at preventing global epidemics

Wellcome Trust

Outsmarting epidemics

  • 3.2m
    views across Twitter/Facebook and YouTube
  • $350m
    committed by EU member states

The world has changed and communications has changed too